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A heartwarming homemade film to celebrate the upside of lockdown.
IKEA Singapore launched a film to thank everyone who is playing their part in fighting the coronavirus pandemic by simply staying indoors. The film, Making Home Count, uses footage shot by a team of creatives from TBWA\Singapore, all captured while at home during lockdown.
Making Home Count highlights all the little moments we shouldn't take for granted – such as cuddles, playtime, and work breaks – and encourages people to make the most of being at home with their loved ones.